Build recurring revenue, sign right-fit clients, and grow your business in a way that feels sustainable – not held together with willpower and hope.
You know the impact you can create for your clients is friggin brilliant.
So why does it feel like the business side of things is working against you?
You’re doing all the things (seriously): The content. The networking. The courses. The late nights at the laptop, wondering what the hell you’re missing. And yet – the leads are inconsistent, the cash flow is all over the gaff, and some months you’re quietly looking at jobs because it would be fucking easier.
“I thought it would be easier than this…”
Yeah. I hear that one a lot…
Maybe you’re at the very beginning.
You’ve got the skills, you’ve got the qualification, you’ve maybe even got your first few clients – but you’re winging it, and you know it.
You’re spending more time Googling “how to price my services” than delivering them. You’ve posted on Instagram, faffed with Canva, tried to piece together a sales page at 10pm on a Tuesday – and you’re still no closer to a sale.
And that voice in the back of your head keeps asking: “Am I even cut out for this?”
Or perhaps you’ve been in it for a while.
You’ve got clients, but it’s feast or famine. You’re saying yes to people who aren’t aligned.
You’ve done discovery calls that went nowhere, created content that fucked off into the ether, and spent more Sundays working than you’d ever admit to your mates.
You’ve invested in courses, funnels and fiddly tech. But you’re still winging it – just with more tabs open and less patience.
Every month you’re starting from scratch – chasing the next client, the next sale, the next invoice. There’s no rhythm to it. No system that keeps the cash coming in when you’re not actively selling.
Or maybe you’ve been doing this for years.
You’ve built something shit hot – but it’s held together with willpower, not infrastructure. You’re the bottleneck. You’re earning, but exhausted.
And you know that if one thing shifts in the wrong direction – your health, a big client leaving, life happening – the whole thing falls over. Comes to a halt. STOPS.
Whatever stage you’re at in your business, the feeling’s the same.
You know you’re capable of more.
You just can’t see the path from here to there… yet!
Straight-talking, no-bullshit Northern lass with sharp sales skills and a big, soft heart.
I’ve been in sales since I was sixteen. 12 years as a woman in tech, sat in boardrooms in my twenties with CEOs and finance directors, pitching against BT and Vodafone, closing multi-million-pound deals, building growth strategy and recurring revenue structures for the companies I worked in.
You’re not getting someone who’s read a book about sales and decided to teach it. One of my corporate clients hit £10 million turnover last year using the sales strategy blueprint I wrote for them. That same strategy, adapted for your business, is what you get inside Business Mastery.
Now I run a multi-six-figure business helping coaches, consultants, and service-based business owners build something that’s actually sustainable. A real business with the foundations to weather whatever gets thrown at it.
I don’t change whether I’m on a stage, on a Zoom, or sat having a gin with you. No bravado, no persona. My clients always say they get my love and my fucking ass kicking – and honestly, you need both.
Failure’s not a fucking option for you.
But if things carry on like this, then the life, business and impact you know you’re capable of will stay just out of reach.
So let’s talk about what it looks like when it clicks:
Your alarm goes off, and you don’t immediately shit your pants. You know what you’re doing today – and more importantly, you know WHY.
Your inbox has a payment notification from a client who found you through the system you built in month two. You didn’t chase them. They came to you.
Your partner asks how business is going, and this time you don’t flinch. “Really good, actually” – and you mean it.
You open your diary, and there’s white space. Not “I’ve got nothing booked” white space. “I chose this” white space. A coffee with a mate. An afternoon off. A Wednesday morning where nobody needs you for anything.
Your best mate texts you: “You seem different lately. More… you.”
You stopped carrying the weight of trying to figure it all out alone.
You built a business that feels clearer, stronger, and more profitable.
You sell in a way that feels natural, confident, and true to you.
You attract clients who value what you do and are ready to buy.
You define success on your own terms – your life, your goals, your rules.
I can say that confidently. It comes with a caveat – I only work with action takers. If you come in expecting me to do the work for you, you won’t get the results. But if you trust the process and do it? You will.
Alice came to me, 4 months in and making peanuts (charging £120 for twelve weeks of coaching). She jumped in, and made her investment back in just six weeks. Within six months, she’d left benefits entirely, was on consistent retainers, and had built a business she’s genuinely proud of.
Sophie and Sophia – two completely different industries. Both joined end of October. Best months ever by November/December. Sophia doubled her monthly recurring revenue in two months.
Kerry changed everything!
I went from £2k months to £17k
I’ve brought in over £100k
Sophia Riaz – Condron founder of Pineapple tuition doubled her revenue in the first month and went on to have her first £8.5k month in month four, whilst also restructuring her model from time for money to recurring revenue.
If you’ve got a service-based business and you know you’re brilliant at what you do, but your income isn’t reflecting that yet, this is for you.
You’re done winging it. You’re an action taker. You’re willing to do the boring shit that moves the needle. And you want recurring revenue, consistent cash, and a business that doesn’t require you to be on 24/7.
This works whether you’re a start-up or you’ve been in business 10 years. Some of our biggest shifts have come from established business owners who realised their foundations needed rebuilding.
This isn’t for you if you want a magic pill, overnight success, or someone to do it all for you. I’m a mentor, not a done-for-you service. I’ll guide you, challenge you, fire you up – but you’re the one building this.
Foundations. Sales strategy. Launch execution. Recurring revenue. All in one place.
A hybrid group mentoring programme – self-study content within a learning hub, plus live mentoring calls and wraparound support – designed to help you build a business model that keeps clients coming back and cash flowing in – not one that resets to zero every month.
It’s not another course you buy, do three modules of, and then feel guilty about. It’s the thing you go back to when shit hits the fan – because you’ve got something solid rather than sitting there going, “oh fuck, now what do I do?”
Built on three programmes that work together:
Build your foundations – so you can stop winging it and start operating from a strategy that makes sense.
Whether you’re doing this for the first time or realising you need to redo it properly, this is where it clicks.
Learn how to sell – not in a sleazy, pushy way, but the actual psychology and skills of ethical selling.
Plan and execute your launch – whichever style suits you, including the “non-launch launch” for anyone who’d rather hide under the duvet.
This isn’t a Facebook group that died in 2023. It’s a movement.
The women in Business Accelerator call themselves GCC Crew. They meet up at events I’m not even at, take pictures together, and tag me. They celebrate each other’s wins and pick each other up on the shit days.
When I brought Geri – our mindset coach – into the WhatsApp group, she messaged me saying, “Mate, I genuinely cannot believe the beautiful space you have created here. What a fucking great group of women.” She’s in other spaces, too. She’d never seen anything like it.
Together we succeed. That’s the mantra.
Includes lifetime access to the course, 6 months of live mentoring + community support.
£3750 Pay In Full + VAT
12 Month Plan £347 + VAT
9 Month Plan £462 + VAT
6 Month Plan £694 + VAT
Want 12 months of mentoring instead of 6?
Upgrade to the Extended Mentoring Option:
£5300 Pay In Full + VAT
12 Month Plan £497 + VAT
9 Month Plan £663 + VAT
6 Month Plan £994 + VAT
This gives you a full year of live calls, community support, accountability, and momentum, with lifetime course access still included.
I know. A lot of the women who come to me have been in programmes where they were treated like a number, made to feel stupid, or gaslit.
That will NEVER happen in my community. You’ll be supported, you’ll learn how to build an always-on business model, and you’ll finally feel like you’ve found the corner of the business world where you belong.
If you can make the investment for the first two to three months, I promise you – if you do the work, you’ll be making that back and more. Alice did it in six weeks. Sophia in two months.
I’d rather you made a stretchy but realistic decision based on confidence, not fear.
This is literally where the programme starts. The first modules are about you – your purpose, your strengths, your why. We build from the ground up.
Some of the biggest breakthroughs come from women who join before they’ve got it all figured out, because they build the foundations right the first time instead of having to rebuild later.
Can you make the calls work? You don’t have to come to every one. Drop your question into WhatsApp 24 hours before and we’ll cover it on the call and point you to the recording. Self-study is at your own pace. Kerry B’ot is there 24/7.
I had a woman who’d worked one-to-one with a brand strategist for over a year. She did Module 1 and said, “holy fuck, I hadn’t done this work at all.” Even businesses of 10-13 years are making significant changes. You might know your ideal client – not the way I do it.
Same content, lifetime access. The difference is how long you get the live mentoring, support, and community. When I launched the 12-month option, 75% chose it.
I actually give a shit.
About you, about your business, about your family, about the life you’re trying to build. I know every client’s name, their kids’ names, and what they’re working through.
The greatest asset in your business is you. And if you’re reading this, you already know you can do it. You just haven’t had the foundations, the strategy, and the straight-talking support to make it stick.
If you’re sitting there thinking, “fuck it, I’m ready” – come and join us. Come and be part of the GCC Community. Come and build something that’s actually sustainable.
And if you’re not quite sure? Drop me a message and let’s have a good old-fashioned human-to-human conversation – I’ll tell you if it’s right for you (and I’ll tell you if it’s not).
Because I want you to be clear, confident, and ready.
Together we succeed. You coming?
Kerry x
